Product Design and Development Firm

PDT Case Study:

MojiHeat Roller

MojiHeat Roller: A Heated Roller by Moji

The long-standing partnership between Moji and Product Development Technologies (PDT) has led to numerous award-winning products that have been brought to fruition. Starting 5 years ago with the development of the Moji 360 and continuing with the Moji Foot and Moji Curve, our teams have joined forces yet again. Together, we've created a game-changing product: MojiHeatTM Roller, a heated roller that combines the benefits of traditional foam rolling with the comfort and relaxation of heat therapy.

MojiHeat Roller: A Heated Roller by Moji
MojiHeat Roller: A Heated Roller by Moji

Both teams brought a unique perspective to the product development process: Moji carries a wealth of knowledge regarding fitness and massage therapy while PDT combines talented designers and engineers with years of product development experience.

 

"Working together has allowed our groups to become an extension of one another, allowing for a seamless integration of ideas," says Victor Viner, Founder of Moji. "This has proven successful for us with our legacy products, and we are excited about what our collaboration has generated yet again."

 

The team spent time exploring materials that can heat up quickly and retain heat for a prolonged period of time. After analyzing a variety of plastics, plastic additives, and the concentrations of each, the team identified a unique combination with the desired properties.

MojiHeat Roller: A Heated Roller by Moji
MojiHeat Roller: A Heated Roller by Moji
MojiHeat Roller: A Heated Roller by Moji

Initial Concepts

The MojiHeat Roller continues to evolve the brand language leveraged in their original product line, which was developed by PDT. By combining the legacy design elements found in the Moji 360 as well as the Moji Foot and Moji Curve, the new design continues to strengthen the recognizable Moji brand language while speaking to heat therapy. The roller needed to be flexible in design, making it easy to carry, simple to heat up, and intuitive to use while maintaining a competitive price point. Multiple proof-of-concept prototypes were built by PDT's engineers.

MojiHeat Roller: A Heated Roller by Moji
MojiHeat Roller: A Heated Roller by Moji
MojiHeat Roller: A Heated Roller by Moji
MojiHeat Roller: A Heated Roller by Moji

The result of the team's efforts is a game-changing heated roller. Utilizing an innovative two piece design that fits easily into most microwaves, MojiHeat Roller retains heat while rolling for warm up, recovery, and pain relief. The product eases muscle tightness, soreness, and pain for the ultimate rolling experience.

MojiHeat Roller: A Heated Roller by Moji

About Moji

Moji® is a leader in the active recovery and wellness product marketplace. The company designs and sells innovative, premium massage and recovery products enabling people to stay active, flexible, and pain-free. Customers of all ages use Moji products for pre-activity warm-up, post-activity recovery, and post-operative rehabilitation. Victor Viner, a serial entrepreneur with a medical background and a lifelong commitment to athletics, health, and fitness, founded Moji in 2008. Since then, Moji has grown into a leading player in the recovery space, providing high-quality products and an extensive library of fitness, recovery and health resources.  Moji products are available at top retailers in the US and internationally, including major sporting goods retailers, outdoor stores, other specialty retailers, and online (www.gomoji.com). Moji® is a registered trademark with patents on multiple products, and is headquartered in the Chicago, Illinois suburbs. Moji – helping you feel your best.

 

About PDT

Product Development Technologies (PDT) is a global, full-service product development firm with 120 employees worldwide. Founded in 1995, PDT has grown to become one of the largest product development firms in the country. Team members have expertise in a wide range of product development disciplines, including design research, industrial design, user experience development, rapid prototyping, materials science, mechanical and electrical engineering, software development, strategy, scouting, and sourcing. PDT's award winning product designs have been recognized with more than 100 awards from authorities such as BusinessWeek, Fast Company, the Industrial Designers Society of America and The Consumer Electronics Association. For more information, please go to www.pdt.com.

 

 

© 2017 Product Development Technologies

PDT is a trademark of Product Development Technologies, LLC

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